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4G curriculum (older)

For students clearing pending subjects of the 4G scheme (7-digit subject codes, e.g. 4341602). Students admitted under the current scheme study the 5G curriculum.

4300021 · Semester 5 · 4G scheme

Entrepreneurship & Start-ups

Notes and solutions following the Gujarat Technological University (GTU) syllabus for 4300021. Independent material — not issued by the university.

Common to all branches

Materials

Syllabus

The official syllabus this material follows.

  • Syllabus

    11 pages

    FreeRead

Complete Book

The whole syllabus, unit by unit, written for the exam.

Problem Solver

Step-by-step solutions to typical problems.

PYQ Solutions

Past university papers, fully solved.

  • Solved past papers — detailed answers

    131 pages · English + ગુજરાતી

    Premium Preview · 29 pages

  • Solved past papers — short answers

    92 pages · English + ગુજરાતી

    Premium Preview · 4 pages

Syllabus units

Unit 1: Introduction to Entrepreneurship and Start-Ups8 h · 12 marks
  • Definition, Traits of an entrepreneur
  • Functions of Entrepreneurship - Job Creation, Innovation, Inspiration, Economic Development
  • Types of Entrepreneurship
  • Motivation for Intrapreneurship
  • Types of Business Structures
  • Similarities and differences between entrepreneurs and managers
  • 7-M Resources
  • Micro, Small, Medium Enterprise/MSME - Industry Registration Process
  • Startup India, Standup India and SSIP Gujarat & Startup registration process
Unit 2: Business Ideas and their implementation (Idea to Start-up)8 h · 14 marks
  • Discovering ideas and visualizing the business with Activity map
  • Business Plan - The Marketing Plan and Financial Plan/Sources of Capital
  • Business opportunity identification and evaluation
  • Market research
  • Marketing Mix (4Ps - product, price, promotion, place)
  • Product Terms - PLC, Mortality Curve and New product Development Steps, Inventory, Supply Chain Management
  • Importance and concept of Innovation, Sources and Process
  • Risk analysis and mitigation by SWOT Analysis
Unit 3: Management Practices12 h · 22 marks
  • Industry, Commerce and Business
  • Types of ownership in the organization - Definition, Characteristics, Merits & Demerits
  • Different Leadership Models
  • Functions of Management - Merits & Demerits
  • Financial organization and management
  • Differences between Management and Administration
Unit 4: Support Agencies and Incubators8 h · 12 marks
  • State & National Level Support agencies and Current Promotional Schemes for new Enterprise
  • Start-up Incubation and modalities
  • Communication of Ideas to potential investors - Investor Pitch
  • Legal Issues
Unit 5: Project Proposal & Exit strategies6 h · 10 marks
  • Project Planning
  • Corporate Social Responsibilities and Economic performance
  • Business Ethics
  • Ex-Im policies
  • Succession and harvesting strategy
  • Bankruptcy and avoidance

About this course

Entrepreneurs have significant impact on our country's current developing economy. The social expectations towards engineering professionals are certainly emerging as job creators especially with the thrust given to "Make in India" and "Vocal for Local" campaigns. Startup India is a well-known flagship initiative of the Government of India, intended to catalyze startup culture and build a strong and inclusive ecosystem for innovation and entrepreneurship. The last 6 years have witnessed tremendous growth of start-ups i.e. from 733 in 2016-17 to 14000 in 2021-22. This course focuses on the basic roles, skills and functions of entrepreneurship with special attention to startup. The course is directed to help students to enhance capabilities in the field of managing the given task as well as to understand peripheral influencing aspects for starting a new business. It will certainly help students to think in a direction to establish a small industry /start-up and develop /validate it using fundamental know how.